Different results require a different approach.

1nHealth inverts the 86% failure ratio in patient recruitment with a novel approach to digital channels, content, and follow up that leads to 90% of 1nHealth studies enrolling on time and on budget.

Our basic approach to recruitment is the same strategy that got you to this page:

  • Find the right people (You found us on Linkedin, patients are on the internet too.)
  • Get their attention (Build ads that are designed to stop the scroll)
  • Present a compelling message (For patients it’s about THEM, not about the study)
  • Show them the next step (Hint: ‘learn more’ beats “sign up now”…it’s a first date not a marriage proposal)

So it worked to get you here, but how does that approach really work with patients?

Here are 3 recent case studies:

Case Study: Site-based AFib Study

Study Paticulars
  • Difficult TA/Protocol: patients needed to be in active atrial fibrillation + agree to exercise while heart rate was tracked​
  • Traditional *and* digital ads running for 8 weeks​
  • Enrollment was off-pace by more than 60%​
1nHealth Approach
  • 1nHealth contracted to deploy centralized ​ad campaign during the second week of February​
  • Timeline that, had original campaigns ​continued as they were, had no chance ​of on-time enrollment​

Case Study: Shingles Vaccine

Study Paticulars
  • US site-based Phase 2 shingles vaccine study running in 11 sites ​
  • Recruitment had fallen behind, so 1nHealth supplemented the site recruitment effort with the goal of getting the client to phase 3 ASAP. ​
1nHealth Approach
  • 1nHealth advertised on Facebook, Google, Reddit and TikTok and fully revised all study communication / materials
  • The study experienced a drastic slow in performance at lead handoff to the site, so 1nHealth implemented its self-scheduling solution to enable higher site performance with less operational hassle​
  • Screen fail rates dropped from 42% to 33%​
  • Study reached full enrollment only 1 week delayed from original LPI target​
  • 1nHealth’s efforts saved an entire month of recruitment from Sponsor’s expected timeline, pre-engagement​

Case Study: Colon Cancer Screening

Study Paticulars
  • Decentralized Recruitment Arm of larger study​
  • Enroll 2,500+ patients aged 55-70 naïve to CS procedure​
  • Online consent + call center support​
1nHealth Approach
  • 1nHealth segmented audiences beyond the patient, placing study communication in front of loved ones and family members of those in the target patient population​
  • 1nHealth deployed ads across Facebook, Instagram, Google, Reddit, Snapchat and Pinterest, optimizing reach and presence online in real time​
  • 1nHealth exceeds recruitment expectations throughout the project, bringing in qualified participants on the promised time schedule ​
Funnel metrics expectations met or exceeded​
Potential patients engaged via digital study ads​
Qualified leads per day, leading to 7% ICF Rate​

Under Budget Projections

1nHealth on LinkedIn

Check us out using the icon above or get in touch with our  VP of Business Developement Steve Wimmer if you want to learn how 1nHealth can help save your deadlines.

Want to keep reading?

Head to 1nHealth’s main page 1nHeath.com to explore more about how we operate and the results we’ve achieved.