We believe patient recruitment is about starting conversations. The most important elements:
Who you talk to
and What you say.
The future is almost certainly a personalized one, and that’s how we approach recruitment today. We exist to reach the right people, and present messaging that meets them where they are.
We deploy our patient-centric, inclusive targeting using engagement-focused study assets that deliver high volumes of pre-qualified study participants, and it works…for Sponsors, and for Patients.
Who You Talk To
We dive deep into the internet to find the specific participants each clinical trial needs. Using machine learning and artificial intelligence, our tools isolate users to match the exact criteria of study protocol.
While speed is important, the qualifying ratio is the crucial factor for success. We pinpoint exactly the profile your clinical trial needs.
AI can often serve as a buzzword that really just means “more expensive,” but we’re using technology to drive real results. Digital platforms don’t allow user targeting by health state, so we developed a proprietary algorithm to create custom audiences based on non-obvious data points.
This means ads run through us are going to more relevant internet users, so you won’t be wasting your budget by promoting the study to people who would never qualify.
What You Say
Putting study communications in front of the right people only works if they stop and decide to participate. This makes the ads imagery, copy and landing pages immensely important.
Enrollment Goals Met
We keep working until the last volunteer is identified. Our success comes from investigating the unexplored areas of the web, where we find our targeted audiences.
We tailor pricing to each campaign we work on, catering to the needs of the client. Our revenue model is based on shared risk via enrollment incentives. It’ll all be tracked and we’ll show you the data.
Our 1nData platform is built to provide real-time metrics for all campaign activity. This puts you in the driver’s seat as you track results and consider the best path forward. How many people were referred to site 101 yesterday? What percentage of interested participants are DQing because of excluded medication?
Anything you want to know about the digital recruitment process will be at your fingertips in real-time as our ad campaigns deliver.